Online Resume

Tony Atkins

Digital Media specialist, Austin American-Statesman

February 2014 – Present

  • Management of the Austin360 App project, which exceeded its year-end goal of 40,000 downloads.
  • Coverage of Austin robust entertainment scene. Such as events like SXSW, high profile music shows, comedy and much more.
  • Coverage of the University of Texas and preps football season as Sports Multimedia Video Journalist.
  • Host of weekly high school football show “The Blitz” on Statesman.com
  • Enterprising and producing both print and video content for the Statesman and Austin360.com
  • Back-end management of Austin360 and Statesman.com as part of the web desk.
  • Management and access to the Statesman’s verified social media accounts, which both have over 100,000 followers each.

94.5 The Lake FM/620 WTMJ Newsradio(Journal Broadcast Group)

Marketing & Promotions Assistant (May 2013 – January 2014)

  • Creating and executing marketing campaigns between two radio stations, 620WTMJ and 94.5 The Lake FM in Milwaukee, WI, including the successful “Classic Free Ride” contest, where we gave a lucky listener a 1961 Ford Thunderbird through a series of promotions.
  • Behind the scenes CMS work uploading videos I shot at promotions to their respective websites.
  • Photography

TODAY’S TMJ4 (Journal Broadcast Group)

Sports Intern (January 2013 – January 2014 )

-Editing video packages.

-Writing web content. Posting & publishing those stories on TODAYSTMJ4.com

-Organizing, documenting and logging station video for future use.

-On field reporting of Milwaukee Bucks, Brewers, Panthers, Green Bay Packers and a host of other local sporting events.

-Finding information and stories to cover.

-Working out in the (media) field. Getting audio and video.

AcmePackingCompany.com (SB Nation/Packers)

Columnist/Reporter/Contributor (January 2013 -)

-Coverage of all things Green Bay Packers on one of the most visited Packer sites in the world.

-Podcasting, game recaps, game previews, column writing.

-Coming up with story ideas in team e-mails.

Bucksketball.com (ESPN.com) [July 2012-May 2013]

-Like Acme Packing Company, Bucksketball included coverage of all things on the Milwaukee Bucks.

-Coming up with story ideas.

-Working press at NBA games, events and practices.

-Moderation of ESPN.com’s “Daily Dime Live.”

The UWM Post

Assistant Sports Editor (April 2011- May 2012) Sports Editor (May 2012 – January 2013)

-Full management of UWM Post sports team.

-Creator and manager of UWM Post Sports social media.

-Editing of all columns before print layout.

-Meetings with editor-in-chief and managing editor to discuss weekly layout.

-In field reporting of my own.

-Creating story idea for the entire team.

-Dabbles in Fringe (entertainment) and news coverage as well.

-Online web design.

-Coordination with photography team

-Tons and tons of hours in-office.

WINNER OF THE 2012 “BEST ALL-AROUND NON DAILY STUDENT NEWSPAPER” AS THE SPORTS EDITOR! (Awarded by the Society of Professional Journalists – Region Six)

540 ESPN Milwaukee (Good Karma Broadcasting)

Intern (January 2011 – August 2012)

Attending games and practices to obtain audio for on-air use.

-Writer of various commercials for on-air use.

-Publisher of sports stories that is still online today.

-Assisting in production of “The D-List” radio program.

Graphic design. Photoshop

-Audio editing. Use of Cool Edit Pro.

-Street Team in promotions.

Education

College – University of Wisconsin – Milwaukee with a BA in Broadcast Journalism as of December of 2013. As a student at UW-Milwaukee, I participated in UWM’s award-winning Panthervision TV news production course. I was also  the Sports Editor at the UWM Post, which won numerous team and individual awards during my tenure. I was also a contributor to UWM’s Black Student Union chapter as well, all while maintaining a 3.0 GPA in my coursework and notching a 4.0 during one semester.

High School – Milwaukee Vincent High School. (2004-2008). As a student at Milwaukee Vincent, I competed in numerous sports and activities such as wrestling and drumline.

Special Skills

Video Editing (Edius and Final Cut Pro). Extraordinary people skills and work ethic. Microsoft Office. Familiarity with the “back end” of the web. Experience on air – both in radio and televison. Very strong writer/journalist. Tech savy. Organized. Photoshop. Familiarity with newsroom/office setting.

VIDEO RESUME (SPORTS REEL)

 

 

Tony is a proud graduate of Vincent High School. Milwaukee Wisconsin. 2004-2008.  C/O 2008.

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